Website copy for renovation & service businesses

Help customers understand your services.

I rewrite your homepage and main service page so customers can understand your services, find answers and take the next step.

What’s included

One focused, two-page rewrite.

  • A rewritten homepage

    Complete homepage copy explaining what you do, who you help and how to enquire.

  • One existing main service page

    Your main service explained clearly, with a direct route to enquiry.

  • FAQs & calls to action

    Up to five FAQs and CTA wording within the two pages and the total word count.

  • Copy ready for your website editor

    A placement guide and one consolidated revision round, based on your feedback.

Copywriting only. You or your website editor add the finished words to your site. Design, coding, publishing, email campaigns and ongoing marketing aren’t included.

Writing sample

See the difference specific details make.

A kitchen renovation example

Compare generic wording with copy that explains the service and the first step.

This version names the service, starts with a familiar problem and explains the first step.

Illustrative example. A fictional renovation business, not client work or a claim of results.

Kitchen renovationsCopy preview
Illustrative kitchen with oak cabinets, stone counters and daylight. This is a fictional sample, not client work.

What isn’t working
in your kitchen?

Too little storage. Nowhere to prep. A layout you work around every day. Tell us what you’d like to change, and we’ll start with a conversation about your space.

Tell us about your kitchen Example button wording

Showing the rewritten version.

Get started

Work directly with Khaled, from the first message to the finished copy.

Send me your website

Include your main service and what you’d like to improve. We’ll confirm the fit, scope and schedule before starting.

khaledsaad@khaledscopy.ca Prefer a conversation? Book a call

What happens next

  1. Share the details. I’ll ask about your services, customers and common questions.
  2. Review your copy. You send one combined round of feedback; I revise and hand over the copy and placement guide.

Before we begin

Is this right for my business?

The refresh is for renovation and service businesses with an existing website and an established offer. Send me your link and we can discuss the fit.

How long will it take?

We agree a delivery schedule before starting, once we’ve discussed your pages and the information needed.

Do you guarantee more enquiries?

No. Enquiries also depend on traffic, demand, pricing and design. I don’t promise specific performance results.